Wow – what a month! In May, we were delighted to launch partnerships with two new clients – Claremont and Go Instore – to provide both businesses with UK PR. We also secured some brilliant coverage in top tier publications and wanted to share some of our biggest wins with you.
This month, MobileIron had fourteen pieces of coverage in thirteen different publications! One of the highlights was a feature based on CEO Simon Biddiscombe’s interview with Diginomica. Simon shares his vision for the future of MobileIron and reflects on why the business is much more than a challenger brand.
In a seven-page spread, Brian Foster, MobileIron’s SVP of Product Management, featured in this month’s Digital Bulletin Magazine. In this piece, Brian discusses how MobileIron is remaining agile and taking on the cybersecurity challenge that COVID-19 has confronted many organisations with.
Trouble at the Top
In May, MobileIron launched its Trouble at the Top campaign to understand C-suite attitudes towards their organisation’s mobile security protocols. After interviewing 300 IT decision makers and 50 C-level executives, the survey found that the C-Suite is the weakest link when it comes to cybersecurity. We achieved an abundance of coverage in tier-1 publications but some of our highlights include being published in ZDNet and Info Security Magazine:
We hit the ground running with one of our new partnerships as Claremont CEO, Mark Vivian, interviewed with tier-one publication NS Tech to discuss the recent transformation of the business. Mark shares the ways cloud has proven itself during the pandemic, with cloud-based apps becoming increasingly important as more organisations have shifted to cloud-first strategies.
For Logicalis, CEO, Bob Bailkoski, spoke to Channel Partner Insight on the impact of returning to work and emerging from lockdown. With the Logicalis Group working across 26 regions, Bob explains the opportunities and challenges the business will face post-lockdown as Logicalis helps customers and employees around the world get back to the office.
Aptum’s CEO, Susan Bowen, wrote for Data Economy on the future of the data centre. Susan discusses why the data centre is a pivotal component within hybrid solutions and the IT stack generally for the foreseeable. By constructively commenting on industry projections among an audience of 20,000 senior IT professionals, this piece further positions Susan as an industry thought leader.
For Digital Workforce, UK & Ireland Sales Director, James Ewing, discussed how Robotic Process Automation (RPA) can help mitigate the risk of business disruption in exceptional situations. With many organisations struggling to ensure business continuity through the current COVID-19 crisis, this was a great piece of coverage for Digital Workforce as it addressed a key business issue.
A big thank you to our clients for their collaboration and to team Champion for all of their hard work. We can only hope for continued success over the coming months!
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Shortlisted - Best one-off Content Campaign (Aptum)
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