SoftwareONE, a global software and cloud solutions provider, has chosen Champion Communications to provide strategic communications in the UK to raise awareness of its growing portfolio of cloud-based services and solutions.
Melissa Talago, Global Head of Content Marketing & Thought Leadership said: “The traditional view of SoftwareONE has been that of a software license reseller. However, our portfolio is so much broader than that. Through our partnerships with AWS and Azure, and acquisitions of businesses such as HeleCloud and Centiq, we can accelerate and support our clients at every stage of their cloud journey.”
“We have chosen to work with Champion Communications to help us shift the perception of SoftwareONE away from that traditional view and showcase our breadth of capabilities as a cloud-services provider.”
Harry Webster, Associate Director, Champion Communications added: “In the last few years, SoftwareONE has been rapidly increasing its capabilities as a cloud-based services and solutions provider. It has strategically strengthened its relationships with major cloud players AWS and Microsoft Azure, while also completing several acquisitions in EMEA to expand its service expertise, particularly around SAP on the cloud. It will be Champion’s mission to communicate the breadth and depth of SoftwareONE’s services and expertise as a major cloud player to the UK market.”
The account team will be led by Associate Director, Harry Webster, with Account Management provided by Georges Nellany, and media relations support provided by Ross Bowes.
To find out more about SoftwareONE, you can visit: www.softwareone.com. For press inquiries email firstname.lastname@example.org.
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Increasing Awareness and Accelerating Sales Conversions for Software Solutions Provider
SoftwareOne had a perception problem. It was predominantly seen by its customers and prospects as merely a reseller of legacy software-licenses.
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